Thursday, 23 April 2015

Our Work: KIPP Spotlight - Robbie Gill & Malene Dixon

Client Overview:

The Knowledge is Power Program, or KIPP, is a national network of college-prepatory public schools dedicated to preparing students in underserved communities for success in college and life.

Project Challenge:

KIPP asked us to create a marketing video that would spotlight some of the founding teachers at KIPP Sunnyside High School. The purpose of this video is to enlighten and recruit educators for the KIPP mission.

Action Taken:

SWAGGER Media sat down with two of the founding members of KIPP Sunnyside High School and spoke with them about starting a high school, how it has grown and, in turn, how the students have been able to grow. Once in post production, we combined the interviews with footage we gathered of both Robbie Gill and Malene Dixon interacting with their students around campus. Their passion shined so brightly, all we had to do was add a background track and a closing graphic to wrap it up.

Result:

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