Monday, 26 October 2015

Our Work: What Makes Texas Furniture Hut Unique

Client Overview:

The Texas Furniture Hut specializes in providing customers across Texas with a huge variety of luxury furniture and mattresses. They carry the top mattress brands and designer home decor for living rooms, bedrooms, media rooms and home offices.

Project Challenge:

The Texas Furniture Hut wanted a commercial that would showcase what makes them different from other furniture stores. The goal was to promote the uniqueness of Texas Furniture Hut, and the fact that every day is a sale at Texas Furniture Hut.

Action Taken:

In association with Spry Creative Group, we created a commercial for Texas Furniture Hut that displayed their showroom, featured various voice-overs, and was accompanied by simple lower third graphics. We showcased the uniqueness of the store by including interviews from the employees, customer testimonials, images of their huge furniture selection, and their house-style showroom layout. We picked a mellow background track to accompany the voice-overs. We finished it off with a simple animated graphic that included the company's logo and location information.

Result:

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