Friday, 18 December 2015

Our Work: The Hand Surgery Specialists of Texas on Tennis Elbow

Client Overview:

The Hand Surgery Specialists of Texas is a group of highly trained hand specialists who are focused on performing minimally invasive procedures to relieve a variety of hand and wrist problems.

Project Challenge:

The Hand Surgery Specialists of Texas wanted a video to showcase their knowledge regarding a very common condition, Tennis Elbow, and their treatment regimen for the condition. Specifically, they wanted to demonstrate their variety of non-surgical treatment options, and their process in determining whether or not surgical methods are required.

Action Taken:

SWAGGER Media visited their offices and interviewed the surgeons. We spoke to them about Tennis Elbow, and what treatment options they provide for the condition. We then cut the footage together, layered on some graphics to identify each surgeon, and we added dynamic graphics summarizing the condition and treatment options. Finally, we added a song to accompany the voice overs and interviews, and an animated version of their logo for the beginning and end of the video.


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